Tourmix: Simplifying Parcel Return, Enhancing Sustainability
Márk Bagdy and András Márky
In the competitive world of parcel delivery, two ambitious entrepreneurs had a vision to make a difference. Márk Bagdy, a law student, and András Márky, who originally dreamed about becoming a football player, joined forces two years ago to establish Tourmix, a company driven by the goal of simplifying and transforming the parcel delivery landscape into a more sustainable model.
The concept of a "sharing economy" is not new, with end-users acting as both providers and consumers in the social economy. Inspired by this notion, the startup's founders conceived the idea of utilizing the everyday commutes of ordinary individuals to facilitate parcel delivery. With Tourmix, anyone can become a courier by simply signing up and utilizing an app to select parcels that align with their daily route, transforming mundane journeys into money-making opportunities.
However, despite the enthusiasm, the founders faced a significant challenge. The parcel delivery market was dominated by established players who held a virtual monopoly, controlling nearly 100% of the market share. While the duo garnered recognition, earning a spot on Forbes' list of sustainable companies and appearing on the Hungarian version of the TV show Shark Tank, where they received an investment offer, they realized that in order to thrive, they needed to adapt their services to compete effectively.
Recognizing the crucial role that returns play in the consumer shopping experience, Tourmix identified a gap in the market. More than two-thirds of shoppers actively review return policies before making a purchase, and about 57% of customers abandon brands that fail to provide satisfactory return experiences. Leveraging its existing IT and logistics expertise, Tourmix capitalized on the growing importance of recycling and reusability by developing an innovative return and exchange service.
Busy parents, late-night workers, and injured athletes can now benefit from the ease of having a courier collect and return their online purchases to the sender, even outside regular business hours.
Unlike traditional delivery companies, the startup focuses on return logistics, an aspect that is often overlooked. With just a few clicks, customers can now enjoy a hassle-free return or exchange process for any brand, regardless of their location within Budapest. Tourmix's innovative approach was quickly recognized by renowned brands such as Griff, Roland Fashion House, and Book24, who all decided to join forces with the startup in just one month.
Looking ahead, Tourmix is already thinking about international expansion. After experiencing rapid extension domestically, the startup set its sights on entering the German market in the coming fall.
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