Telekom creates new format to tackle global challenges

HR

Deutsche Telekom announced a new creative format, Telekom Shift, which it says will promote the culture of participation and break silos. In Hungary the format kicked off from June 26-27 at Magyar Telekomʼs new HQ, according to a press release sent to the Budapest Business Journal.

Telekom Shift represents a new means of connect people with a wide range of skills within the group and consolidating the power of global cooperation, the company says.

“The aim is to strengthen the ability of colleagues to master global challenges even better”, said Zsuzsa Friedl, chief HR officer at Magyar Telekom. Telekom Shift creates a space for employees around the world to solve major economic and social challenges and break through long-learned structures in the group through open participation, she said.

The format was built on more than ten years of experience gained in barcamps, hackathons and design thinking workshops. As a result a so-called "anython" was created, combining the best aspects of the formats. 

Around 250 Telekom employees from more than 25 nations worked in teams over the past two days on ten challenges on the Smart City theme. The theme had been selected by Telekom employees on the companyʼs You and Me social intranet, which has already won several awards.

"Speed is extremely important when it comes to digitization, so we need to learn from initial difficulties, recognize challenges and quickly adapt to them," stresses Zoltán Kaszás, CEO of T-Systems Hungary.

ADVERTISEMENT

Századvég raises GDP forecast to 7.8% Analysis

Századvég raises GDP forecast to 7.8%

Opposition parties to begin PM candidate primaries Elections

Opposition parties to begin PM candidate primaries

New editor-in-chief at Betone Studio Appointments

New editor-in-chief at Betone Studio

Budapest leaders make public transport free for under-14s City

Budapest leaders make public transport free for under-14s

SUPPORT THE BUDAPEST BUSINESS JOURNAL

Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.