Richárd Révész Appointed Marketing Manager of Danone Hungary
Richárd Révész took up the position of marketing director at Danone Hungary in January, the company tells the Budapest Business Journal.
The manager has 15 years of experience in the FMCG and pharmaceutical industry and is an accomplished professional in strategic and operational marketing and commercial management.
He graduated from the University of Debrecen in Economics and later in Marketing Management. After graduating, he started as a marketing trainee at Danone. Between 2007 and 2016, he gained experience in the marketing department of the company in a variety of roles. As a result, he was appointed head of trade development for the company's Czech and Slovak markets in 2016. Subsequently, as head of marketing and sales for the then-newly acquired Alpro brand, he managed the international team in the Czech, Slovak, and Hungarian markets.
After more than 10 years at Danone, he spent 2 years in the pharmaceutical industry. In 2021, he joined Parma Produkt, a subsidiary of the Phoenix pharmaceutical group, as marketing and sales manager, where he contributed to strengthening the company's market position.
In January this year, he rejoined the Danone team, where he will be responsible for the strategic building of prestige brands such as Activia, Actimel, Oikos, Danone, Danette, Danonino, Alpro, Milupa, and Milumil.
"It is an honor to return to Danone, where I had spent many years. My experiences in FMCG and pharmaceuticals have shown me that the two areas face similar challenges in many respects. Danone is a major player in both segments. And success for our brands - be it dairy, plant-based products or specialty nutraceuticals - can only be achieved if we learn from each other and look for solutions that create value for both consumers and external partners in a sustainable way," Révész said.
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