New financial director at Heineken Hungária


Rachel Averill

Rachel Averill is set to succeed Alena Mazanikova as head of financial department at Heineken Hungária on August 1. The new financial director is coming to Budapest from Singapore in the APAC region.

For the past three years, Rachel Averill worked as a business controller participating in strategic projects and supporting the development of business partnership capabilities in the financial community. 

She played a key role in maintaining business continuity during the pandemic. Prior to her Singapore assignment, she held various leadership positions at Heineken Malaysia and at Diageo, a leading alcoholic beverage company headquartered in the United Kingdom. She will move to Budapest with her husband and two children. 

“Heineken Hungária has an extensive partner network in Hungary which is evident from the fact that it procures two-thirds of its raw material in production locally. As financial director, I would like to bring in youthful new dynamics and further enhance business partnerships of Heineken Hungária.  I look forward to contributing to the fulfillment of business goals during post-pandemic economic recovery,” said the newly appointed director. 

“We have just entered our new life in Budapest, but I already think we will really enjoy spending our weekends at Margaret Island! As a family we love outdoor sports and activities such as hiking, cycling, running, skiing and gardening,” she added.

After more than three successful years, former financial director of Heineken Hungária, Alena Mazanikova is set to continue her career with a new challenge at the company as project manager for the European region.


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