Foreign Tourists at Lake Balaton Increased From Last Year
Lake Balaton is increasingly popular among foreign tourists, especially German-speaking and V4 guests.
According to data from the European Travel Commission (ETC), the number of travelers expected to travel to Mediterranean regions between June and November has already decreased by 10% compared to last year, due to problems related to climate change. Meanwhile, foreign tourists at Lake Balaton have increased by 22% compared to last year.
Between June 1 and mid-July, 2.4 million nights were registered by the hotels on Lake Balaton, reaching 98.6% of the turnover from 2019. Hungarian guests accounted for 73% of traffic in the region, but the number of foreign guest reservations also increased in line with national trends.
Foreign guests spent slightly more than a quarter of the guest nights in the area, accounting for nearly a third of the income at lakeside accommodations. Between the beginning of summer and the middle of July, nearly 180,000 foreign guests spent some 650,000 nights on the shores of Lake Balaton, resulting in foreign traffic exceeding the results of the same period last year, by 14%.
In this year's main season, German tourists lead the top of the list of foreign visitors in the Balaton region, spending more than twice as many nights on the shores of the lake as the Czechs. As a result of a summer foreign market campaign by the Hungarian Tourism Agency, guests also visited from Slovakia, Poland, and Austria, and the largest growth was measured in Chinese and Croatian traffic in the region.
The largest proportion of international travelers visited the accommodations of Révfülöp, Hévíz, and Vonyarcvashegy. Similarly to Hungarians, foreign visitors also favored the Aranypart free beach in Siófok, the Zalakaros spa and the Tihany Benedictine Abbey.
For the upcoming summer season, 31% of the 1.1 million guest night reservations shown in the National Tourist Information Center's system were made by foreign tourists.
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