European Championship played role in tourism recovery
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The recent European Football Championship, for which Hungary was one of the host nations, played a decisive role in the boom of international tourism here, according to CBRE's research, writes business daily Világgazdaság.
Domestic tourism remains extremely strong in the countryside, with tourism in the capital being the first in the region to recover thanks to high-quality new hotels and the resulting rising average prices.
The Hungarian hotel market was extremely weak after 2020 due to the coronavirus epidemic, but data from this year's summer period show increasingly strong signs of recovery.
The entire Hungarian market is approaching pre-epidemic levels on an annual basis, despite the fact that, due to epidemiological measures, hotels have been open for significantly less time to those who have not been on a business trip.
The occupancy rate of the rooms is 90-95% of last year's results, and the average price of the rooms exceeded last year's figures, increasing by 10-12% according to the CBRE data.
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