“We are seeing a sharp downturn in activity and a longer period of ‘price discovery’ during which the expectations of sellers and buyers are not matching,” comments Benjamin Perez-Ellischewitz, principal at Avison Young Hungary.
“I don’t think we will witness a serious improvement in volume traded before the end of the year. We are going through a market correction in CEE and Hungary. Some deals are in discussions at a different price point than earlier, but the transactions are taking longer to materialize, and the attrition-stroke-failure rate is much higher than before due to the difficulty with regard to ‘price’ and the lack of debt finance,” he adds.
In this situation, vendors and investors are exercising caution in anticipation of more predictable yields and pricing levels. Earlier in summer, Colliers put prime Budapest office yields at 5.75%, industrial at 6% and shopping centers at 6.5%. Office and shopping center yields are expected to move out, with industrial remaining constant. This provides a yield differential of around 100 basis points compared to Prague, where prime office yields stand at 5%, industrial at 4.75% and shopping centers at 5.75%.
Perez-Ellischewitz estimates that the market has already digested a move out of yields by 100 basis points on the prime segment and 200-300 basis points on anything less core.
“We have seen a significant price change with the outward shift of yields; in some cases, it is more drastic than in others, but, generally speaking, the current market bodes well for opportunistic investors. This is a good time to buy, but not the best year to sell,” comments Máté Galambos, director of leasing at Atenor Hungary. The developer has office projects that are possibly available to investors.
“The fact that new foreign capital keeps showing up on our market is promising. I envisage multiple significant office transactions this year. Office yields are moving in the range of 6.5-8.5%, depending on the location, age, and technical features of the building,” he says.

Billion-euro Market?
Kevin Turpin, head of CEE at Colliers, estimates the CEE investment total for 2023 to be in the range of EUR 7 billion-10 bln. Hungary is expected to be between EUR 750 million-1 bln.
“Everybody is nervous as there are no deals. We expect a quiet summer and possibly a turn in the market in the fourth quarter of the year or the first quarter of 2024. A total investment of up to EUR 1 bln for the year would be a [plausable] figure,” comments Gábor Borbély, director of research and business development at CBRE Hungary. That pause provides opportunities for investment consultants to take an extended break and consider investment strategies for when the markets do pick up.
Perez-Ellischewitz considers that, realistically, the total volume in the Hungarian investment market will remain below EUR 400 mln if arm’s length transactions are accounted for.
“The major problems facing the investment market are, firstly, a lack of debt finance from senior banks and a lack of debt on the alternative debt market, and, secondly, the difficulty of pricing the risk in this period of uncertainty and deteriorating fundamentals,” he says.
Despite the dominance of domestic capital, he expects more transactions involving international money to materialize towards the end of the year and early 2024.
This article was first published in the Budapest Business Journal print issue of July 28, 2023.



