Media Insight may charge the bank up to 50% over the amount of its bid depending on the projects it carries out during the period. The company will edit and organize all of the bank’s media activity.
Bids in the tender were evaluated based on discounts off rate card prices for advertising in printed media (35% of the weight in the evaluation), in news dailies (20%), in television and the internet (20%), and in radio (18%). (MTI – Econews)
Producing journalism that is worthy of the name is a costly business. For over 30 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.
