Mattheisen predicts an expansion of mobile data transfers, fuelled in particular by the sharing of video and other media, to become the engine of growth for the sector. The CEO envisages a future where not only handsets will be connected to mobile networks, but cars and “wearables” as well.

The 4G coverage of Magyar Telekom, the Hungarian subsidiary of German telco giant Deutsche Telekom, has exceeded 80% in Hungary since it acquired the spectrum in a frequency tender last year. As such, the number of 4G subscribers in Magyar Telekom’s network exceeded 450,000 last year, and another 920,000 were TV subscribers, of whom approximately 450,000 had interactive TV service, Mattheisen added.

Magyar Telekom supports the government’s aim to bring broadband internet to all Hungarian households by 2018, two years prior to the deadline noted in the Digital Agenda for Europe, Mattheisen said.

Magyar Telekom feels that the establishment of a regulatory environment that provides incentives for investment, will produce predictable and equitable conditions for market players of prime importance, he said. This would stimulate the country’s competitiveness, spur investments and also create jobs, he added.