The GVH reported that the market has changed since then, mainly due to the growth of advertising sales house Atmedia’s business, according to Hungarian news agency MTI.

Atmedia Managing Director Csaba Lukacs said in June that the sales house held a 55% market share in the period January to May, while peer R-Time, the advertising sales unit of the RTL Group, had a share of 43%, MTI reported based on the GVH’s announcement.