Marketing to China is scheduled to take place at the Carlton Congress Hotel in Prague on January 29-30, 2019, according to a press release sent to the Budapest Business Journal. Early-bird registration rates are in effect until September 30 this year, available here.
The m2C conference in Prague will help entrepreneurs and marketing leaders achieve success by giving them advice to improve their Chinese market entry strategies, as well as “toolsets” for their teams. Sessions will cover the following areas:
– Social media ecosystem
– E-commerce platforms
– Search engine landscape
– Payment methods
– Influencers
Attendees will have the opportunity to participate in panel discussions, listen to keynote speeches, and learn during hands-on workshops and trainings.
The agenda so far includes the following presentations:
– Modern Chinese Consumers: What Do They Want and How to Sell It to Them
– How New Retailing in China is Changing the Future of Retail in the World
– China’s Transformation to a Cashless Society
– How to Effectively Work with Chinese Key Opinion Leaders (KOLs)
For more information, visit marketing2china.eu.
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