As AI-powered innovations increasingly shape global strategic decisions, businesses face mounting challenges where technology, politics and economics converge. To explore how companies can stay competitive in this rapidly evolving environment,
The conference, themed “How to Stay Ahead in the Digital Race,” will offer a deep dive into the opportunities and risks businesses encounter as digitization accelerates.
The morning session will begin with opening remarks from Ákos Janza, president of AmCham Hungary, and László Kónya, managing director of Deutsche Telekom TSI Hungary and second vice president of AmCham Hungary.
The keynote address will be delivered by Krisztián Orbán, public intellectual, who will discuss how the current “new world disorder” is reshaping global digitization trends. László Palkovics, Government Commissioner for Artificial Intelligence, will then present Hungary’s national AI strategy.
A roundtable discussion on “AI, Global Dynamics and the Future of Business” will feature László Palkovics; János Horváth-Varga, head of AI at Magyar Telekom; Levente Juhász, public policy manager at Google; and Patrik Tovarys, public policy manager CEE at Meta. Imre Somogyi, CEO of Attrecto, will moderate the panel.
Following the roundtable, attendees will hear a case study presentation on drone detection technology by Andrea Simpkins, Executive Consultant at T-Systems onsite services.
The conference will also include breakout sessions on key topics such as digital health, the future of work, and cybersecurity and data privacy.
The Digital Health as a Strategic Approach session will feature Javier Aracil, general manager Adriatics & Hungary, AbbVie; Judit Bidló, Deputy State Secretary for Professional Healthcare Management at the Ministry of Interior Affairs; Lehel Ferenczi, director Data & Analytics and managing director at GE Healthcare; Massimiliano Magnelli, general manager at Bristol Myers Squibb; and Róbert Láng, Ministerial Commissioner responsible for the Health Industry and Health Tourism at the Ministry for National Economy.
The Future of Work: Automation and Digital Skills Revolution panel will discuss HR’s evolving role in the age of AI. Speakers include Zoltán Dapsy, Managing Director at Continental Budapest; Andor Glatt, Business Development director at Nexon; and Gordan Vidic, Multi-Country Commercial director Croatia & Hungary at Iron Mountain. Szabolcs Szolnoki, Deputy Secretary of State for Technology, Space and Defense Industry at the Ministry for National Economy, has also been invited. The session will be moderated by Fanni Kadocsa, CEO of Hybridge Consulting.
The Cybersecurity and Data Privacy: Protecting Your Business in a Digital World breakout will bring together Judit Alföldi, head of Information Security at Tigra; Gergely Dzsinich, attorney and co-managing Partner at Sándor Szegedi Szent-Ivány Eversheds Sutherland Law Firm; Michael Osborn, CTO IBM Quantum Safe, IBM Research Europe; and Lajos Szabó, director at the National Cyber Security Center. Ferenc Szemeti, director for Cybersecurity at the Supervisory Authority for Regulatory Affairs, has also been invited. Éva Derzsényi, head of Public Policy and International Relations at IVSZ – IT Association of Hungary, will moderate the session.
The event will conclude with lunch and networking, offering participants a chance to connect with industry leaders, policymakers and digital innovators.
Registration is open, and AmCham encourages early sign-ups to secure a seat at what promises to be one of the key digital strategy forums of the year.
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