The site aims at encouraging businesses in Central Europe to expand, and innovate by reporting on trends, the future of e-commerce, and also bringing case studies to its audience.
According to dee-tail.com, the site will feature articles focusing on the larger picture, as well as investigating the features and specifics of certain markets.
“We are aiming for ad-free, clear, easy-to-comprehend content with a futuristic twist,” says Pavla Lokajova, one of the projectʼs founders and the websiteʼs editor-in-chief.
Dee-tail.com is powered by two companies operating in multiple European markets: Expando and Dataweps. The former helps businesses grow globally through multichannel expansion, as well as providing software and advisory services. The latter develops and applies data and automation tools for online retail firms to survive and thrive in competitive markets through machine learning and AI.



