The partnership is intended to improve service speed, logistics and accessibility for event organizers, sports organizations and other customers in France.

Continest said the move builds on its international expansion and recent projects across Europe, including the Milano-Cortina 2026 Winter Olympics. Its foldable container units are now present in nearly 30 countries and are used for sporting events, festivals, commercial projects, defense applications and humanitarian initiatives.

Through the new French partner network, customers will have access to Continest’s multifunctional CN20 Office units and CN20 Retail units, which are designed for event merchandising and commercial operations.

The French operation is led by Christophe Rousseau through his company, Troisieme Ligne. Rousseau, a former senior executive at Legends Global, has previously worked with Continest on major sports and events projects.

“Establishing our French strategic partner is the next step in a relationship that has developed over several years. Continest’s first major projects in France included the 2023 Rugby World Cup and the Paris 2024 Olympic Games, where we supported Arena Group with 52 CN20 Retail units. These experiences demonstrated the importance of having strong local capabilities. Our goal is not only to support individual projects, but to build a long-term presence in France that allows us to serve customers faster, more flexibly, and with a higher level of service,” said Tamás Turza, deputy director of revenue at Continest Technologies Plc.

The new French base was already used during its first months of operation. Continest units from the local fleet were deployed at the Paris stage of the Tour de France, while four additional CN20 Retail units supported summer events at Lyon Stadium.

Through cooperation with SOFEMA, a company active in the defense sector, Continest now has a total of 13 foldable units available in France.

“Event organizers are increasingly looking for solutions that combine operational efficiency with sustainability. Continest’s innovative technology, combined with local support, provides a strong advantage for customers who want reliable infrastructure while meeting their sustainability objectives. Integrating Continest solutions into our portfolio was a natural strategic decision,” said Rousseau, founder of Troisieme Ligne.

Continest said the French partnership forms part of its broader strategy of international growth through local partnerships and customer-focused service networks.

“By creating a local infrastructure in France, we are taking another important step toward bringing Continest closer to our customers and strengthening our position across Western Europe,” said Vidor Kis-Márton, CEO of Continest Technologies Plc.