Compared to the previous month, seasonally and calendar-adjusted figures show a 2.2% increase in overall retail turnover.
Food retailing saw a 4.7% year-on-year expansion, with non-specialized food and beverage shops—which account for 76% of the food sector—posting a 5.1% increase, while specialized food, beverage, and tobacco stores recorded a 3.2% rise.
Non-food retailing registered a 5.6% increase in volume, with the strongest gains in pharmaceutical, medical goods, and cosmetics shops, which surged 9.7%. Furniture and electrical goods stores expanded by 7.8%, while non-specialized shops selling manufactured goods saw a 6.7% increase. Sales in textile, clothing, and footwear stores rose 4.7%, second-hand goods shops increased 2.9%, and book, computer equipment, and other specialized stores edged up 0.3%.
Online and mail-order retailing, which accounts for 8.8% of total retail sales, grew 3.9%. Meanwhile, fuel sales increased by 1.9%, while motor vehicle and parts sales—classified separately from retail trade—jumped 19%.
In value terms, total retail sales amounted to HUF 1,477 billion in January. Of this, 49% came from food retail, 35% from non-food sales, and 16% from fuel stations.



