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LG.Philips LCD launched production in Poland

Electronics manufacturing firm LG.Philips LCD launched full-scale production April 1 at its flat-screen assembly plant in Kobierzyce, near Wroclaw, Poland. Production is starting at 3 million modules per year.

The firm said in a statement that it plans to produce 11 million modules at the plant by 2011. The total investment for the plant through 2011 is estimated at $572.9 million (€428.7 million). „The start of mass production and the establishment of a base in Poland have enabled LG.Philips LCD to secure a strong foundation … in the fast-growing European LCD TV market,” said Kwon Young-soo, LG.Philips LCD’s president and CEO, in the statement. LG.Philips LCD is a joint venture between South Korean electronics firm LG Electronics and Netherlands-based Royal Philips Electronics. The plant will assemble screens from LCD panels produced at LG.Philips’ two South Korean plants by adding basic components such as backlights, LG.Philips spokeswoman Sue Kim told the Associated Press.

The finished screens will be sent to customers in Central Europe, including Philips, which has a plant in Hungary, and Japan’s Matsushita Electric Industrial Co., which operates the Panasonic brand and has a plant near Plzeň, West Bohemia. Central Europe is becoming a hub for flat-screen TV production. South Korean electronics firm Samsung Electronics in March chose Slovakia as the site of its new E 320 million LCD assembly plant, and Chinese-based Changhong Electric Europe launched production of flat and traditional TVs in Nymburk, Central Bohemia, March 28. (