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Borsodi sales stagnate in 2005

Brewery Borsodi Sörgyár Zrt had revenue of Ft 38.8 billion in 2005, about the same as in the previous year, the company said on Tuesday.

Sales volume fell 3% to 2.2 million hectoliters, but the company was still able to retain its leading position on Hungary's beer market. Hungary's beer market saw sales of 6.9 million hectoliters in 2005, about the same as in 2004.
Borsodi CEO Derek Hopkins, who took his post in February, said the company’s sales in Q1 2006 reached 416,000 hectoliters, 6%-7% more than in the same period a year earlier. He added that the company was able to raise retail prices, after being forced to lower them 10%-15% in 2005. Retail sales account for 45% of the brewery's revenue. Sales in pubs and restaurants account for the rest.
Sales of Borsodi's premium products, which account for 16% of total output, increased 5% in 2005.