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BBJ focus: conference tourism

Conference tourism gets new impetus

Hungary’s six-month EU presidency has given a much-needed boost to conference tourism, and market players expect the upswing to continue for the rest of the year and beyond. >>>

State hopes lakeside conferences set sail

The country’s conference tourism industry has high hopes for the area surrounding Lake Balaton, but locals are not as optimistic. >>>

Conferences with upped marketing

State tourism agency Magyar Turizmus Zrt has launched a marketing plan for 2011 with the aim of boosting conference tourism. In the meantime, the Hungarian Convention Bureau (HCB) has also kicked off a MICE campaign that will intensify cooperation between market players and the bureau, and increase their footfall. >>>

Signs of recovery on conference market

Conference centers started showing signs of a turnaround in the second half of last year, and now most are optimistic, hoping to continue on the road to recovery this year. >>>

Hungary conference tourism on the upswing

The number of international conferences held in Hungary during the first half of 2011 rose more than 30% year over year. >>>