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Coca-Cola HBC to invest in Serbian mineral water brand

Initiatives

Coca-Cola Hellenic Bottling Company (CCHBC) is reportedly planning to invest €3 to 4 million ($4,1-5,5 million) in its Serbian mineral water subsidiary Vlasinka to boost output, reports the Serbian press.

Coca-Cola Hellenic Bottling Company acquired Vlasinka in April 2005 for €21.5 million ($29.6 million). The acquisition involved the company's production facilities at Surdulica in Southern Serbia and the mineral water brand 'Rosa'. The move comes after other significant investments in the European bottled water industry. Earlier this month, FLEXNEWS published a report stating that Coca-Cola HBC acquired Russian bottler Aquavision for €191.5 million ($264.1 million). Also in April, CCHBC acquired Eurmatik S.r.l., an Italian company operating in all segments of the vending business such as hot and cold beverages, water and snacks. Furthermore in March, the company announced it would invest $120 million in order to build a bottling plant in the Rostov region of Russia. A new €12.5 euro plant in Crete was also announced in February.
Coca-Cola HBC is 24% owned by Coca-Cola. (flexnews.com)

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