To mark its 25th anniversary, the Vylyan Winery introduced new, artistic labels for its seven premium category brands at a press conference in the Magvető Café in Budapest, according to a press release sent to the Budapest Business Journal.
Director of the winery, Mónika Debreczeni, looked back at the most important milestones for Vylyan and showcased its future plans at the press briefing.
The new premium labels were born through an unusual creative process. Wines inspired recognized writers such as András Cserna-Szabó, György Dragomán, Krisztián Grecsó, János Háy, Lajos Parti Nagy, Anna T. Szabó and Csaba Székely to write stories. These stories then served as the basis for graphic designer Tamás Veress to create the labels.
The freshly labeled wines will be available in retail outlets from March. Wine, literature and art lovers can visit the website of www.borbol-lett-muveszet.hu, where they will find the stories and the artwork, the Vylyan Winery said.