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New Ford sales jump 37.8% in Hungary

Telco

The sales of new Ford models in Hungary grew last year by 37.8%, well over the 21.6% growth of the market as a whole, Central and Eastern European Sales told Hungarian news agency MTI today. Sales of Ford LCVs increased by 42.7% reaching 3,345 to give it a 16.1% market share.

The majority of Ford sales in Hungary, more than 87%, were to companies, mostly SMEs, according to the report.

The company anticipates a further climb in sales, at least by 10%, as much as overall vehicle sales are expected to rise, the unit told MTI.

In line with the estimates of Ford Central and Eastern European Sales, revenue rose to HUF 60 bln last year from HUF 43 bln in 2013. There are 33 Ford brand dealerships in Hungary.

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