Lidl to launch mobile services in Hungary
German discount chain Lidl is launching mobile telecommunications services in Hungary, daily Nepszabadsag said on Wednesday, citing the website hwsw.hu.
Lidl will not enter the market as a mobile virtual network operator, but as a reseller of Lidl-branded services, the paper said. Magyar Telekom will be Lidl’s partner in the business venture, it added.
Lidl has about 150 shops in Hungary.
SUPPORT THE BUDAPEST BUSINESS JOURNAL
Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.