EuCham launches Kickstarter campaign for GreenAdvisor app


GREENWILL, an EuCham initiative, is launching a Kickstarter campaign for its smartphone app dubbed GreenAdvisor on July 13, with the hopes of collecting enough funding to begin development and beta testing for the application, a press release said yesterday.

Consumers would be able to rate any business on how “green” their services are by using the proposed application. With this app, “people everywhere, will have the power to help change corporate attitudes and practices for a cleaner planet,” the press release said.

The service will be free and creators expect immediate results from the “socially-driven” and “web-based” mobile application.

Akvárium Klub Official will host a campaign launching ceremony on July 13, from 7:00 pm to 11:00 pm.

GREENWILLis an EuCham ­non-profit global initiative that offers a free standardized environmental policy ("Green Policy”) to organizations, companies and individuals to encourage them to become more environmentally friendly in their everyday operations. The Greenwill initiative has members in more than 100 countries.


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