Hungarian EU Edge develops for U.S. FreshDirect
Budapest-based software developer EU Edge has finished a development project to standardize the trading system, by giving a uniform visual appearance to every category and product, of U.S. online grocery marketplace FreshDirect, EU Edge told Hungarian news agency MTI.
Product managers are also provided with a new framework, which enables them to create new product categories, search options, product pages and advertisements without additional IT assistance.
EU Edge was formed in 2005 and focuses on startup projects, software development and process management. Its clients include Prezi, Dragontape, LogMeIn and PocketGuide. The company saw revenue of $1 mln and employed 14 people in 2014.
The online retail food market in the United States is expected to grow to $21 bln by 2016. FreshDirect currently has sales revenue of $500 mln and 100,000 active users.
SUPPORT THE BUDAPEST BUSINESS JOURNAL
Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.