Hilton West End hosts inaugural Audio & Vision Show

Among those exhibiting the latest in technological wares in the 160 square meter hotel ballroom will be Arcam, AudioQuest, Denon, Cambridge Audio, ELAC, Hegel, JBL Synthesis, Marantz, NAD, OPPO, Sennheiser, SIM2 and Runco

Chief organizer Krisztián Zsóka told BBJ that “The show focuses on presenting audio and video consumer electronics from the upper-middle section all the way to high-end. The highlight should be a 160 square meter ballroom that will be set up with a cutting-edge JB movie system. Such systems are used in real movie theatres, now visitors will have the ultimate chance to experience their home version in action.”

The targets are those who have the financial means to afford such equipment, but either have not shown any interest or have not heard about it. “We are eager to educate people so that they start paying attention to what – and how they listen to,” Zsóka notes.

“The first thing that must be cleared from the outset is what music a potential customer listens to. This is what counts above all, the system must be put together bearing that in mind.”

The money issue comes only afterwards. For it is the genre that specifies what components you will need. There is no such thing as a system that plays all music equally well. “If you are into opera, for instance, but have only HUF 500,000 to spend, forget about having a top system. That genre requires a far bigger investment,” Zsóka says by way of an example.