EU extends probe of WPP's planned purchase of TNS


The European Commission extended its probe of the planned purchase of Taylor Nelson Sofres by WPP Group by 10 working days.

WPP, the world's second-largest advertising company, made a $2.2 billion bid in July for TNS, which has responded by urging its shareholders to ignore the offer.

The market research group initially said it preferred to partner with German firm GfK Holdings AG but the German company has since dropped out of the running.

TNS said the WPP offer undervalued the firm and failed to take into account how well the business was performing.

A combination of TNS and WPP's own market research division Kantar would create the world's second-biggest market-research group behind privately held Nielsen.

The new deadline for a decision on the case is Sept. 23. (Reuters)


The New Age of Commerce is Approaching Analysis

The New Age of Commerce is Approaching

Horthy Statue to be Unveiled in Parliament Parliament

Horthy Statue to be Unveiled in Parliament

UPS Appoints Regional Director Appointments

UPS Appoints Regional Director

Completion of Metro Line M3 Renovation Delayed City

Completion of Metro Line M3 Renovation Delayed


Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.