Production of Audi A3 Cabriolet starts in Hungary
Audi Hungária continues its success story with the Audi A3 Cabriolet: production of the new model was officially started today by the Hungarian Prime Minister, Ferenc Gyurcsány, and Audi’s Chairman of the Board of Management, Rupert Stadler, at Audi Hungária Motor Kft in Gyõr.
The production launch was also the world premiere for the new Audi A3 Cabriolet and was attended by a host of international guests. „Car manufacturing in Hungary at Audi Hungária has proved an outstanding success over the past years with production of the Audi TT Coupé and TT Roadster. We are convinced that the Hungarian factory, with production of the Audi A3 Cabriolet, will make a major contribution to our strategic objective to build 1.5 million vehicles in 2015,” announced Stadler. He added that Audi Hungária also formed the core of the Group’s engine manufacturing operations.
The project, which was launched in 2006, required an innovative and highly flexible manufacturing operation. Modifications to the production equipment and infrastructure were required to manufacture the new model on the Audi TT Coupé and TT Roadster assembly line. Investments totaling some €5 million (Ft 1.2 billion, about $7 million) were made in the production equipment for the new convertible.
The new model will be manufactured using the proven production alliance with the Ingolstadt plant (body shop, paint shop). The vehicle production operation in Győr (Audi TT Coupé, Audi TT Roadster and Audi A3 Cabriolet) has a maximum capacity of 300 vehicles per day. Audi Hungária Motor Kft, a wholly owned subsidiary of Audi AG based in Győr, is one of the principal engine suppliers to the Audi and Volkswagen Groups. (pressebox)
SUPPORT THE BUDAPEST BUSINESS JOURNAL
Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.