AAA Auto figures reveal Hungarians始 used car preferences


Some 58,000 vehicles were sold by Czech car trader AAA Auto across its Czech, Hungarian, Polish and Slovakian markets in the first ten months of 2016, according to in-house data for sales across the network of over 40 dealerships and outlets in the four countries, says a press statement sent to the Budapest Business Journal today.

The average price of cars sold across the entire group was HUF 2,145,000, while in Hungary the average price was HUF 1,628,000, the press statement said.  

鈥淗ungarian used car buyers clearly have very different preferences from AAA Auto customers across the rest of our sales network,鈥 said CEO Karol铆na Topolov谩. 鈥淲hile much of this is obviously related to the domination of Opel and Suzuki manufacturing facilities in Hungary, versus 艩koda in the Czech and Slovak markets, there are some common trends, making Fords and Volkswagens sound choices across the entire region, especially when backed up by market-leading services and value-adding offerings from AAA Auto,鈥 she added.

Some 12% of buyers prefer automatic transmission in the region, while in Hungary the figure is 10%, AAA Auto reported, based on total used car sales for the first ten months of the year. At group level, 55% of AAA Auto鈥檚 customers prefer diesel to petrol, while in Hungary, 67% of AAA Auto鈥檚 used car buyers favor diesel.

鈥淥ur used car customers in Hungary clearly favour hatchbacks and sedans far more than our other customers in neighbouring markets,鈥 said Topolov谩. 鈥淜nowledge of such trends enables AAA Auto to offer the best range of car types and preferred models for our valued Hungarian customers,鈥 the CEO added.

AAA Auto, which operates three sales branches in Hungary in F贸t, Szeged and P茅cs, uses sales tracking and data management platforms across its entire network, including its continuous market analysis system which tracks movements in used car prices, numbers advertised and other trends across all the markets where it operates, with the help of 30 dedicated analysts.


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