More Mangalica pork eaten in Japan than in Hungary


Mangalica pork is consumed in bigger quantities abroad than in Hungary, with 70% of the meat exported to other countries in America and Asia, and especially Japan, according to the Hungarian National Association of Mangalica Breeders.

In Japan, Mangalica is usually found in upscale restaurants. The high fat content of the breed is why it is so prized abroad, though that is less true in Hungary.

The association says that while only 30% of the meat produced remains in Hungary, it is trying to increase the popularity of Mangalica here, show casing the versatility of the product. This fall, for example, it will try to promote meat consumption through food trucks. 

“Mangalicaʼs ratio of meat to fat is the direct opposite of [other] pigs: it is 30% lean meat and 70% fat," says Attila Veégh, partner responsible for communications at the association.

"We Hungarians, though we love cooking bacon or eating bread with grease, still donʼt like fatty meats so much. Meanwhile, only the most expensive, high-end restaurants around the world put Mangalica at the forefront, while Spaniards buy it for premium ham."

2% pork share

The breed makes up only 2% of pig livestock in Hungary, with approximately 200 breeders involved. Most intend to export their product; the meat that remains in Hungary usually gets processed into products such as sausages, salami, and bacon.

The association says that its campaigns and activities have resulted in a number of high-end restaurants in Budapest becoming keen to use the product. Now the outreach will be to street food.

"The Food Truck Show this fall is about Hungarian-style food, especially Mangalica dishes," Veégh adds.

"We have a dual aim with this: we want to convince both the trucks and the people that Mangalica meat does not only hold its own at the most expensive restaurants, but as a street food as well. At the event we provide the meat to chefs for free, hoping that they will use Mangalica more keenly for their dishes after the event."

Hungary Crude Supply Secured With 'Temporary Solutions' Energy Trade

Hungary Crude Supply Secured With 'Temporary Solutions'

Hungary to Host Next EPC Summit Int’l Relations

Hungary to Host Next EPC Summit

New Tenants at Academia Offices Office Market

New Tenants at Academia Offices

Visitor Numbers, Guest Nights Climb in H1 Tourism

Visitor Numbers, Guest Nights Climb in H1


Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.