Hungarian beer consumption on the rise

Drinks

The amount of beer consumed by Hungarians rose 4% last year, reaching 6.1 million hectoliters, brewerʼs association MSSZ said yesterday, according to reports. Including exports, sales came to 6.5 million hectolitres, Hungarian news agency MTI reported.

The data is collected from the sales of the four biggest brewers in Hungary – Borsodi, owned by Molson Coors; Dreher, a unit of SABMiller; Pécsi Sörfőzde, a subsidiary of Austrian peer Ottakringer; and Heineken Hungária – as well as distributor Carlsberg Hungary, MTI added. 

Sales of premium brands rose faster than cheaper brands, as the former saw a growth of 10-12%, while the latter only 8%. Sales of mid-range brands and flavored beer were both down 3%, according to MTI.

MSSZ head Attila Schillinger is optimistic about the following months’ for the brewing industry as a hot summer is expected and a number of big sporting events this year could further raise consumption.

ADVERTISEMENT

Századvég raises GDP forecast to 7.8% Analysis

Századvég raises GDP forecast to 7.8%

Opposition parties to begin PM candidate primaries Elections

Opposition parties to begin PM candidate primaries

New editor-in-chief at Betone Studio Appointments

New editor-in-chief at Betone Studio

Budapest leaders make public transport free for under-14s City

Budapest leaders make public transport free for under-14s

SUPPORT THE BUDAPEST BUSINESS JOURNAL

Producing journalism that is worthy of the name is a costly business. For 27 years, the publishers, editors and reporters of the Budapest Business Journal have striven to bring you business news that works, information that you can trust, that is factual, accurate and presented without fear or favor.
Newspaper organizations across the globe have struggled to find a business model that allows them to continue to excel, without compromising their ability to perform. Most recently, some have experimented with the idea of involving their most important stakeholders, their readers.
We would like to offer that same opportunity to our readers. We would like to invite you to help us deliver the quality business journalism you require. Hit our Support the BBJ button and you can choose the how much and how often you send us your contributions.