Borsodi introduces Amber Ale
Borsodi Amber Ale
Borsodi Brewery's range of beers will be expanded this year with the brand new Amber Ale, and the brewery will also make Tropical Ale a permanent member of its portfolio, according to a press release sent to the Budapest Business Journal.
Both ales will be available commercially from March.
The new Amber Ale is a semi-dark, top-fermented beer with an alcohol content of 4.5% and an IBU of 23. Tropical Ale, now returning to the brewery's portfolio permanently, is an unfiltered, top-fermented ale made with the addition of mango, guava, and passion fruit juices.
"We strive to best serve the changing needs of the local beer consumer. Experience over the past few years has shown that this requires continuous development and innovation in addition to our well-known, traditional products. It was this idea that led us to create a new portfolio with the extra-hoppy Borsodi Hoppy and Borsodi IPA, which now has six members," said Zsolt Vuleta, managing and commercial director of Borsodi Brewery,
"At Borsodi, we make it a priority to listen to the feedback of our customers and partners when we launch something new. And Borsodi Tropical Ale has been overwhelmingly popular, so it was only natural that this year we not only bring it back, but make it a permanent feature," said György Spiegel, marketing director of Borsodi Brewery. "In addition, we wanted to surprise our consumers with another beer specialty this year, which is none other than the first semi-brown, top-fermented Borsodi, Borsodi Amber Ale, which with its characterful taste can be a worthy accompaniment to a sitdown with friends."
The fruity Borsodi Tropical Ale and the new Borsodi Amber Ale products will be available in domestic stores from March 2022 in half-liter cans.
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