Coca-Cola Hungary announces lighter cans, bottles

In Hungary

Coca-Cola Hungary announced reducing the weight of its aluminum cans by 13% and its PET bottles by 4% this year, in order to reduce the company始s ecological footprint, according to a press release sent to the Budapest Business Journal.

Coca-Cola says that canned聽beverages manufactured in Hungary and marketed in 19 countries will see a reduction聽in aluminum use amounting to 170 tons a year, effective 2020, reducing the聽environmental strain of production and delivery.聽The company has also replaced the shrink-wrap used in its聽pallets, leading to a reduction of 43 tons in packaging materials this year.

The company argues that since the packages are lighter, shipping requires fewer resources and less energy.

One of the next steps in the company始s process of making its products more environmentally-friendly is the replacement of the packaging of its four- and six-pack offers to an innovative cardboard-based alternative. The measure will come into effect in 2021.聽

According to the press release, one of the main aims of Coca-Cola鈥檚 global World Without Waste strategy is to recycle as聽many plastic bottles and aluminum cans as it sells.

Coca-Cola鈥檚 PET bottles sold in Hungary are already made from materials that can be completely聽recycled and the aim is to introduce PET bottles made from 100% recycled materials. As a聽result, the rate of recycled PET bottles is constantly growing. Currently, they聽account for an average of 24%, which will increase to 50% by 2030.

The plastic used in聽Hungarian packaging was reduced by 15% in recent years, and the HUF 100 million in聽technical development this year will reduce the amount of plastics used for bottling soft聽drinks by another 4%. This means that the company will reduce its plastic use by an聽annual 600 tons, which equals the weight of 2approximately 4 million PET bottles.

PET bottles add up聽3% of the overall packaging waste in Hungary.

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