CEMP purchases titles focusing on women readers

In Hungary

Hungary's Central European Media Publishing (CEMP) yesterday said the company had purchased Femina Media, expanding its products focusing on women readers. Femina Media runs Retikul.hu and Noifriss.hu in addition to managing FeminaShop.hu, an online retail site. 

Femina Media has 870,000 online monthly readers and 419,000 readers from mobile apps. CEMP's Divany.hu, also focusing on women, until now had 396,000 online readers and 131,000 readers from mobile apps.

CEMP's aim is value creation through expansion of its portfolio and the development of its premium products, said Zoltán Spéder CEMP's president in a statement. Spéder is also chairman of the board in FHB Bank, which indirectly holds a nearly 20% stake of CEMP. CEMP's portfolio includes the news portals index.hu and portfolio.hu as well as the radio channel InfoRadio.

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