French Institute to host innovation workshop



The Hungarian-French Chamber of Commerce and Industry and the French Institute are hosting a workshop on March 23 to shed light on the topic of innovation and sources of new ideas in the management of companies, according to a press statement sent to the Budapest Business Journal.

The workshop, entitled “How to Establish a Creative and Innovative Atmosphere in the Corporate Sector” will be led by Belgian guest speaker Phillipe Brasseur, who specializes in cultivating ideas and creative training in innovation. Since 2002, Brasseur has provided expert advice on how to reach full creative potential and generate fresh and novel ideas in service companies.

The organizers say the event will be discussion-based and thought-provoking, pushing attendees to collaborate with each other and come up with productive ideas on how to balance workplace elements with everyday lifestyle habits. It will cover topics such as how to organize work spaces in order to save time and maximize productivity.  

The workshop starts at 4.30 p.m. in the Téléthèque Room at the Institut Français, at Fő utca 17 in Budapest’s District I. The conference will be in French, without translation. The event is free of charge, but those who wish to attend must register in advance at


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