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Bourse launches ad campaign

The Budapest Stock Exchange (BSE) is starting a Ft 100 million advertising campaign to encourage companies to list on the bourse as well as private investors to invest in shares, BSE president Attila Szalay-Berzeviczy said yesterday. Advertising company Akcio-Nxs Kft, who won the tender for running the campaign in July, will run ads through television, print and online channels, and target medium-sized businesses and members of the general public, presenting the advantages of listing and investing on the stock exchange. (MTI; Nv 5, MH 10, NG 11)